On the PSA

I’ve been getting a lot of questions about the leaked video. And, as it happens, I do know some of the people responsible for getting it out there. They risked life and limb, sacrificed their professional reputations (or at least their Saturday), and, most dangerously of all, dared to approach a live unicorn.

All in the name of telling the world about killer unicorns!*

So, spread the word. Do not let their noble efforts (and hilarious deaths) be in vain.

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*And making something a tad bit different than the usual book trailer.